Why you need a dedicated IT (Information Technology) for your business.

Information Technology (IT) has globally become a major driving force in many organizations. The role of I.T can’t be overemphasized in our day-to-day activities, in businesses and individual lives. Information technology has changed businesses, education and everyday life. Organizations are seeking to get IT applications which can help them sell their products or services effectively.

Computers and Internet Are Essential To All Businesses

The use of Internet has become globally accepted. With it, organizations or businesses are moving information faster and they also coordinate multiple activities to achieve efficiency. They also use the internet to sell their services or products. Hence you have emails, online marketing.

In the business world, I.T has helped in creating a networked economy where businesses are linked with their suppliers, customers, manufacturers and business partners in real time. Information Technology is an enabler for economic development.

Computers and information systems are essential parts of every business today. Like accounting and legal, every business needs to invest in technology to compete. Technology is both a cost of doing business and an opportunity to do more business.

Benefits of Information the Technology

  • Communication: Information technology accounts in the development of communication technology. Services like electronic mail make communication within and outside the organization easy and first. Nowadays email communication is a default communication technology used by every organization. Communication is a great tool in business develops, with advanced communication tools, employees and managers can easily make beneficial decisions in the organization
  • With information technology, businesses can reach more potential customers, develop a business relationship with potential customers
  • Streamline operations, reduce costs, improve efficiency, maximize profit, minimize waste, and devote talent to core business instead of overhead
  • Provide better service to customers
  • Allow customers to better guide the business
  • Reliability: Information technology systems can run 24hrs 7 days a week hence it is reliable. Let’s take a simple example of a Bank. This is a financial institution whose services are needed by the end-user on time. Banks use IT systems to deliver services like remote banking so customers can easily deposit money, withdraw money or print out bank statements without coming to a physical main branch of that bank. IT experts make sure that these remote ATM machines and other remote banking systems are running all the time, they can do maintenance in the late hours when users are not active so that they do not interrupt the service when needed by the user
  • Speed: Users of information technology can use tools like computers to perform different tasks faster and accurately. Computers have applications which can store data in a systematic way making it easy to understand and organize important facts.
  • Transaction processing: Information technology simplifies the transaction process of an organization. A transaction process system (TPS) processes transactions in a business.  At the heart of every organization are IT systems whose main role is to capture transaction information, create new information based on the transaction information.  TPS will update any transaction process and store that information in a database, so any concerned party in the organization can access that information via a centralized information storage network of the internet.
  • Data Management: With the help of database software, an organization stores all its relevant data on a database. This infrastructure can be designed when it is internal or external.  An internal centralized system can only be accessed within the organization while an external centralized system allows data to be accessed outside the organization using a remote (IP) internet protocol Address or a domain name. In this case, employees or managers can use a company website to access relevant company data by use of passwords. This data is not exposed to the public and search engines.

Contact CPS Today

Learn more about Creative Programs and Systems, CPS, and the IT solutions they provide including IT consulting, computer consulting, network consulting, networking, server installation, IT disaster recovery, computer repair, virus removal, malware removal, computer tune ups, data backup systems, computer troubleshooting, structured cabling, low voltage wiring, website design, graphic design, logo design, website hosting, search engine placement, iphone app programming, android app programming, and custom programming at www.cpsmi.com/computerconsulting.  To contact one of our IT experts call 810.224.5252 today or via email at info@cpsmi.com.

Keeping Your Website Up To Date

Not all website updates are created equal. There are content updates, application updates and site revises, and then the mother of all updates the site re-launch. I can’t over emphasize the importance of refreshing your website design with new content and upgrades and, yes, every so often you should redesign and re-launch your business website.

Depending on several factors, the frequency of updating with change.

How often to add new information to your website or blog

The mission of each website is different and so are the updating requirements. You can’t expect a corporate blog to be updated as often as a regular blog or a regular blog as often as a news or sports blog. Let’s take a look at website updating and blog management in these 4 categories but before we do, I want to hit on another topic.

Web design is outdated

If the design of your web site is stuck in the 2000s, it may be time for a change. With web technologies changing as fast as smart phones and TV’s, there are new ways to speed up your website and even rank better with Search Engine Optimization. With a custom coded website you can implement all your ideas and new tech to reach your target audience.

Category 1 – Sports / Fashion / Celebrity / Tech / Lifestyle / Financial / Newspaper / Magazines

For Websites or blogs that deal with trending topics related to sports, fashions and this category, updating with new information several times per day is crucial for their success. There is no limit to the number of updates and generally the more the better. This is because most of their visits are coming from repeating visitors, social media and Google news. Postings are usually short and to the point and contain a lot of images.

Category 2- Normal Websites / Blogs

In this category you expect to find personal web development blogs, how-to style blogs, informational blogs, wiki, marketing, weight loss, studies, analytics, travel tips, reviews and many more. In this, 3 updates per week are more than enough; there is no need to update daily unless of course you have the resources to execute such a task.

Category 3 – Corporate Website / Blog

In this category, you will see business websites that showcase a company and the products/services it is offering. These can be the most difficult types of websites to update often because once the first setup is done and information about the company is published, there is not much reason to publish anything again, unless new products get released. Then of course you would want to blog about it.

Category 4 – eCommerce Store

Content marketing is one of the most efficient ways to promote your online store and it is not more difficult than it sounds. You can publish Articles / Videos on how to use your products online, or detailed product reviews, introducing new products, changes to existing products, special offers and future events.

If you are wondering how often you should update this type of blog? The answer is simple. You always update when you have new high quality content to publish.

Why you should update your website quite often

Improves your SEO

Search engines love content and especially new content. They like to have long quality posts in their index to satisfy their users. A website that is updated regularly is crawled more often, has more pages in the index and more possibilities to boost SEO.

Is great for social media

If you are using social media marketing to promote your blog many times the problem that destroys your effort is lack of content. Having a website that is updated on a regular basis will give you fuel for your social media promotions.

Your users will appreciate it

Websites are meant to serve users and giving users fresh content makes them happier. A happy user will most likely come back, convert, register, buy or recommend your website to other people.

It’s a signal that your website or business is active and alive

Updating your website for users shows your business is still going strong and ready for new business.

We offer Web Design services in Brighton, Michigan and around Livingston County. We are Creative Programs and Systems! We have been designing custom websites before templates or wordpress were a thing! Make your company stand out with a custom web site. Call us today for a free quote at 810-224-5252 or visit our website at www.cpsmi.com